Launched in May 2015, ORA-C is a Montreal-based independent jewelry brand created by designer CAROLINE PHAM. Caroline meticulously fabricates every piece by hand as unique wearable artworks. Her pieces are delicate yet bold, featuring striking color compositions. While Caroline finds beauty in the imperfections of the handmade object, her work is grounded in the value of good craftsmanship. Colorful textiles, bead embroidery, hand woven ropes and tassels don ORA-C’s opening collection, loosely inspired by various native cultures and folk arts across the continents, their colorful myths and intricate handcrafting techniques that she reinterprets in her own original way.
After growing up in Montreal and Hong Kong from a French Canadian mother and a Vietnamese father, Caroline spent 10 years in New York City where she graduated from Parsons the New School of Design studying illustration and product design. Since, she wore many hats as a creative freelancer for various projects in the film, art and fashion industry, working her wide range of skills such as graphic design, model building, prop styling, art directing and film curating. With a fascination with color, mixing the use of eclectic materials and an increasing passion for foreign art, through films, paintings and music, she slowly brewed her path to creating something of her own. In 2013, Caroline moved back to her hometown, Montreal, where she found the time and space to focus on her personal artistic intentions: creating a line of wearable artworks. ORA-C was born.